In my recent roles as a Market Strategy Analyst (Design) at start-ups, I've been on an exhilarating journey driving the company's success through qualitative and quantitative research. The valuable insights guided our strategic decision-making and elevated our product offerings to new heights.
While respecting NDA constraints, I'm excited to share a blurred work sample—an affinity map from a market research project I played a key role in.
My involvement included designing the research plan, collaborating with experts, conducting insightful interviews, and analyzing the data to create the affinity map. The resulting insights have been valuable in optimizing our disease screening test in development to better serve the users' needs while aligning with our business goals.
I always love to collaborate with a team that shares a common passion for crafting projects that make a genuine impact in our users' lives and support the company's growth. Working with a dynamic team and being part of meaningful endeavors is truly rewarding and inspires me to continue pushing boundaries.